Speaker

John Partilla

President Time Warner Global Marketing & Senior Vice President Time Warner
New York

John Partilla leads Time Warner’s Global Marketing in its mission to partner more effectively with major Time Warner advertisers, and help drive the growth of advertising and marketing revenue across all of Time Warner’s businesses. Since June 2004 Partilla has paved the way to grow the partner roster and significantly increase revenue per partner. In addition, Partilla has grown advertising revenue for Time Warner’s international businesses.

Prior to overseeing Global Marketing at Time Warner, Partilla played a key role in developing and managing dozens of major global brands across a wide range of industries over his eighteen year tenure at Y&R. From 1997-1999, Partilla lead Y&R’s global business development efforts.

In January 2000, Partilla launched Brand Buzz within the Y&R Group. As CEO he led Brand Buzz to become a $100m billing creative solutions agency. He was Executive Vice President (EVP), Global Client Leader of the Sony Electronics account, and elected to the Y&R Worldwide Advertising Board in 2002.

 

Providing advertisers with solutions in a new TV Landscape - a discussion of advanced advertising, media purchase modeling and strategically customized ideas

 

back